FAME Expo 69′ presents Eugene Pop Festival
F.A.M.E. stood for Film, Art, & Music in Eugene.
Location: University of Oregon Hayward Field, 1585 East 13th Ave.
Date: July 26, 1969
Cost: $5
Attendance: 5,000
Unfortunately, the event does not go as planned and several scheduled acts, including The Byrds and The Youngbloods, do not perform.
Bands that did perform: The Doors, Them, Alice 
Cooper, Rockin’ Foo, J Geils Band, Peter, River, Truth, The Bumps, and Zu
The Doors arrived only minutes before taking the stage and played an extended set (70 minutes instead of 45 minutes) to make up for the missing bands.
Eugene Register-Guard article: Rock Concert ends FAME (7/26/1969)
Great link that includes the line-up, Eugene Register Guard article, poster, etc.
chip duyck says
I was at this gig and Alice Cooper blew the door off the stage
Steven A. Turner says
The promoters lost money on this one. They were expecting 20,000 people and had guaranteed their headline act, The Doors a minimum of $12,500/50%
Alice Copper only got $350, the other two main headliners the Youngbloods and The Byrds, were no shows which saved the promoters a total of $4,000.
The other performers either got scale, or $350 apiece.